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Features Microsoft Dynamics CRM is a fully integrated customer relationship management (CRM) system. Dynamics CRM gives users the capability to easily create and maintain a clear view of clients from first contact through purchase and post-sales life cycle.
Marketing features
Segmentation of customer lists into distinct targeted groups and then market to one or more of the identified groups using a workflow-driven model. With Microsoft Dynamics CRM, your marketing professionals can leverage tools for:
- Customer segmentation
- Campaign planning and execution
- Data extraction and cleansing
- Analytics and reporting
- Marketing/sales collaboration tools
- Information sharing portals
Sales features
Access a complete view of customer data online or offline, and leverage tools that enable your sales professionals to get real-time access to leads, identify cross-sell and up-sell opportunities, and close more deals, faster. Microsoft Dynamics CRM provides:
- Lead and opportunity management
- Account and contact management
- Territory and sales quota management
- Forecasting and sales analytics
- Mobile device access
- Quick access to products, pricing, and quotes
Customer service features
Respond faster to customer service issues and empower your service organization to anticipate, address and deliver consistent, efficient customer care that contributes to long-term business profitability. Microsoft Dynamics CRM provides functionality for:
- Account and contact management
- Case and interaction management
- Incident routing and queuing
- Product and contract management
- Knowledge-based management
- Service scheduling
- Workflow across teams and groups
- Service reporting and analytics
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